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Request for Proposal for Producing Educational Video for the Stevens Initiative

Contact: Maysam Ali (stevensinitiative@aspeninst.org)

December 1, 2017

Proposal Deadline: December 11, 2017

Project Deadline: January 31, 2018


The Stevens Initiative is an international effort to build global competence for young people in the United States and the Middle East and North Africa by growing and enhancing the field of virtual exchange: online, international, and collaborative learning. The Initiative was created as a lasting tribute to the legacy of Ambassador Chris Stevens. The Initiative advocates for virtual exchange as a means to build global competency skills, including the capacity to work with people from other backgrounds, digital literacy, problem-solving, and language skills. These skills will prepare young people to participate in the global economy. The Initiative aims to increase empathy for people from other backgrounds; to improve engagement; and to reduce conflict for future generations. Virtual exchange can significantly increase these skills and enable attitude shifts in a manner that is cost-effective, scalable, and uniquely capable of reaching populations that are not otherwise reached by in-person exchange programs.

The Initiative is housed at the Aspen Institute and is a collaboration between the family of Ambassador J. Christopher Stevens, the U.S. Department of State, the Bezos Family Foundation, the governments of the United Arab Emirates and Morocco, among other public and private partners.

More information about the Stevens Initiative can be found here: www.stevensinitiative.org

Project Goals and Deliverables

The Stevens Initiative is seeking a production company to produce one educational video, no more than 4 minutes in length, about its work. The videos will convey the power of virtual exchange and success stories from implementing virtual exchange projects in the United States and the Middle East and North Africa. Raw footage will be provided, but further footage of students participating in virtual exchange activities or interviews with participants may need to be shot.

  • Work with the Stevens Initiative to organize 2-3 visits to local universities or schools to shoot activities and capture footage to be used in the educational video (each visit should not take more than 4 hours of filming and the Stevens Initiative team will be conducting the interviews);
  • Provide Stevens Initiative with raw footage of all filming sessions;
  • Review cuts, develop sequence of video clips and identify gaps in footage for additional filming;
  • Edit to final production professional grade copy with absolute attention to detail on all video, graphic and sound elements;
  • Communicate with Stevens Initiative through all phases of the project execution, meeting in person as necessary and providing written progress updates

Proposals should include an introduction summarizing the company’s background, relevant experience and provide samples of past projects.


This video will be shared publicly with the Initiative’s stakeholders including funders, awardees, partners in the public and private sectors, teachers, students and their communities, as well as practitioners in the fields of virtual exchange, education, technology and international relations. There will be an effort to share this video as widely as possible.

Budget and Timeline

The proposal should include a timeline, listing which activities are proposed and when they would be conducted. The budget will be determined following the review of proposals. Please provide an estimated budget within the proposal, including breaking out the costs separately for the items listed in “Project Deliverables.” The budget should include all costs, including the hourly rate of members of the team.

Applying and More Information

Please submit your proposals to stevensinitiative@aspeninst.org. Please include an overview of the firm’s services, examples of prior work on similar projects, list of key staff who would work on the project with their summary biographies.

For more information about the Stevens Initiative, see stevensinitiative.org. For more information about the Stevens Initiative’s Program Objectives, Goals, and Implementation, as laid out by the Department of State, see https://eca.state.gov/files/bureau/fy15_jcsvei_nofo.pdf. If you have questions about the Stevens Initiative or this call for proposals, please email stevensinitiative@aspeninst.org


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